Board of Directors

Beef + Lamb New Zealand’s strategic plan is shaped by eight industry leaders, representing farmers and meat companies.

Beef + Lamb New Zealand's board has eight directors.

  • Farmers elect six to represent three electorates in the North Island and three in the South Island.
  • Terms are for three years, and elections are rotated.
  • Two directors are appointed on the recommendation of the Meat Industry Association, to represent meat processors and exporters.


photo of James Parsons, Beef + Lamb New Zealand farmer director James Parsons

Chairman & Farmer Director, Northern North Island
09 438 8563  I  021 206 3208

James farms a 478 hectare hill country farm in Tangowahine, Northland, running a Coopworth sheep stud, commercial ewes, bulls and breeding cows.


Andrew Morrison. Andrew Morrison

Farmer Director, Southern South Island
03 2071 856  I  027 6644 620

Andrew farms sheep and beef properties comprising 1,033 hectares in Southland and Otago.


Bill Wright.Bill Wright

Farmer Director, Central South Island
03 614 3751

Bill and his wife Shirley farm 380ha at Cannington, South Canterbury. They have a mixed farming business, with 1000 ewes, 190 bulls and 260 R2 dairy grazers. They also grow 30ha of cereal and 70ha of lucerne for finishing lambs.


George Tatham. George Tatham

Farmer Director, Eastern North Island
06 372 3609  I  0272 444 900

George farms a coastal Wairarapa sheep and beef breeding and finishing property running 20,000 stock units.


photo of Kirsten Bryant, Beef + Lamb New Zealand farmer directorKirsten Bryant

Farmer Director, Western North Island
06 342 7755  I  027 275 1690

Kirsten farms three sheep and beef properties in the Taumarunui and Wanganui districts: 1,174 hectares at Kirikau, 410 hectares at Piriaka and 485 hectares at Fordell.


Mark Clarkson. Mark Clarkson

Processor-Exporter Appointee
03 358 2200  I  027 432 8896

Mark has been managing director of ANZCO Foods Ltd since 2004, and is an MIA council member.


Phil Smith. Phil Smith

Farmer Director, Northern South Island
03 3158 677  I  027 2227 927

Phil farms a 958ha property at Culverden, running 2000 Coopdale ewes, 600 hoggets, and 100 Angus beef cows plus replacements, and grazing dairy heifers and carry-over cows.


photo of Mark Clarkson, processor-exporter appointee on the B+LNZ boardSam Lewis

Processor-Exporter Appointee
07 870 2425  I  021 815 658

Sam, who comes from a farming background, is chairman of Affco New Zealand. He was previously a member of the MIA and has been involved with Federated Farmers for 40 years.